7-Figure Small

Email was the original “killer app” — everyone uses it, and that’s why it’s been the absolute best channel for digital marketing and audience building. And yes, that’s still true in 2018. The stats don’t lie. Every $1 spent on email marketing produces $44 in return, probably because 58% of adults wake up and immediately …

When you’re working with clients, the goal is to make great money doing great work for great clients. That’s totally doable, if you take the right steps. And when we explore landing higher paying clients, finding your ideal client, value billing and tiered pricing, one crucial element keeps surfacing — the power of specialization to …

It’s been almost two years to the day since Chris Ducker last joined us on the show to explain the concept of the Youpreneur. He’s been busy since then, running the branded Youpreneur community, and managing to write a brand new book on the subject. It won’t take long into this episode to realize that …

If you’re out there making it on your own economically, the depiction of entrepreneurism in the media likely has you scratching your head. Everyone other than you seems to have their act completely together, right? Unemployable has been calling BS on that narrative for almost three years now. On this show, real entrepreneurs tell you …

It can be nerve-wracking to negotiate your prices with a new client. Even simply presenting your pricing for the project can cause an uncomfortable squirm. In the world of online product sales, this isn’t an issue. The price will be displayed on the Plans and Pricing page, usually with several (often three) options to choose …

Perfect timing can mean the difference between success and failure. But how does it happen? Is it blind luck, or some sort of genius skill that’s unavailable to the rest of us? Research from the fields of psychology, biology, and economics reveals the truth — that timing comes down to science. And that means anyone …

In January 2003, Mike McDerment was running a small design firm when he finally snapped. He was using Microsoft Word to bill a client when he accidently saved over the invoice. It was at that point that Mike decided to build his own accounting software solution. To keep the lights on, he moved into his …

Back when the Internet was young and dinosaurs roamed the earth, there was a new thing called pay-per-click advertising. And it wasn’t Google that invented it, although AdWords would come to rule the space. I made a lot of money with PPC for my real estate business back then, especially while I waited for my …

What if you could work the same amount as now, but make more money? Or what if you could work less and still make more money? If it sounds fanciful, it’s not. It’s a simple matter of charging more for your services. But it’s not something that just happens — you’ve got to intentionally position …

Whether you identify as a freelancer, consultant, coach, or solo entrepreneur, there’s never been a better time in history to accomplish so much as a single-person company. Just your skills, some key technology, and a network of virtual assistants and fellow solos can accomplish big things. You don’t even have to leave the house, unless …

The online dating advice space can be fairly sleazy. Self-proclaimed gurus promise the dating-challenged that they’ll quickly become pickup artists if they just follow the system and play the game. So imagine my surprise when I discovered a female coach in the online dating space. Sarah Jones originally wanted to coach women with their courtship …

When I look back over my almost 20 years as an entrepreneur, I can point to pivotal moments where advice from Seth Godin got me to the next level. So, when I decided to devote an episode to succeeding as a solo entrepreneur, he was the logical choice. For most of you, Mr. Godin needs …