hosted by Brian ClarkWe talk a lot here about how solopreneurs and tiny teams can make a healthy 7 figures in highly profitable revenue.
Obviously, right?
And we also talk about the fact that it\’s the connection with your audience that matters more than your credentials, product superiority, or real-world \”fame\” beyond your own tribe.
This week, we\’re talking about the intersection of both. And our special guest is a prime example of how both aspects come together like chocolate and peanut butter.
Or maybe in this case … surf and turf. 😩
That guest is Laura Belgray — head Shrimper at Talking Shrimp, and a bona fide 7-figure small copywriter extraordinaire. Laura joins Trudi and me to discuss:
- Her unorthodox path to copywriting
- Why getting passed over for a journalism job led to millions
- How she developed her uniquely sassy writing voice
- That time an attorney chastised her grammar (and why that guy can suck it)
- The benefits that her \”Snark and the City\” style brings to her business
- Her key tips for writing an About page for your site that works
This is a fun one people. But it also hits on some of the most important aspects of this amazing \”audience-first\” business model of ours.
Let\’s go!
Show Links:
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